Logo 3

Warm, friendly, fun and uplifting. The typeface used in this logo is round and approachable. The serifs
in the typeface offset the logo's playfulness and balance it out with a more institutional,
or "Higher Ed" look. The mark, a hot air balloon, looks to be uplifting the dot on the "i" in "scholarship;"
a fun and creative way to illustrate Central Scholarship's tagline while also illustrating the connection between
the organization and the students as well as the community the organization serves.

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