2. Clean and Bold.
This logo and type treatment were created to embody the
harmonic balance created when James Posey is brought into a job.
The mark is made up of three circles representing M, E, and P.
They come together to form a union that creates a fourth space
in the center. This fourth space represents James Posey’s
unison, core value, and difference. Within the mark, we are also
able to see a subtle J and P. The type used here is strong
and bold. Title casing was used to make the name appear
sturdy yet friendly and approachable.


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