Seal of Excellence.
This logo comes in two primary versions; one that exists on its own, and one designed within an enclosure to mimic that of a seal or crest. The crested enclosure was created to portray a statement of durability and refinement. When applied to WBCM’s marketing materials it will serve as the WBCM “stamp of excellence.” The san serif face mixed with the serifed initials depict both an upscale look as well as a subtle nod to the upward direction WBCM is headed in. The connectivity of the serif-based initials illustrate WBCM’s seamless transition through disciplines.